Apple, known for its innovations, is gradually defining its strategies in the field of artificial intelligence (AI). According to recent statements by Bloomberg’s renowned technology writer Mark Gurman, Apple plans to transform its future Apple Intelligence features into a paid subscription service. However, this plan will take at least three more years to develop. Here are the details…
Apple Intelligence Will Remain Free for At Least 3 Years! Subscription Model on the Horizon
According to Mark Gurman, Apple is gathering its AI-based features under the name Apple Intelligence, with the intention of eventually offering them as a paid subscription model. This strategy will be similar to Apple’s existing subscription services like iCloud+. However, this transition won’t happen immediately. Gurman suggests that Apple will wait at least three more years to make this move.
During this time, Apple will focus on developing and refining Apple Intelligence features. The company’s goal is to provide users with features that will add real value and be attractive as a paid service. They also want to avoid falling behind the current AI leaders.
Apple has traditionally grown its business through hardware sales. However, with the slowing growth rate in the hardware market and increasing competition, the company has started to focus more on service revenues. Services like Apple Music, Apple TV+, and iCloud+ play a significant role in the company’s growth.
The idea of offering the Apple Intelligence model as a subscription service in the future can be seen as a continuation of this strategy. Apple views AI-based services as an important source of revenue, aiming to reduce its dependence on hardware sales.
Gurman believes that rushing this process and offering underdeveloped AI features as a paid service would be a significant mistake. Therefore, Apple will continue to provide AI features for free for at least the next three years.
During this period, Apple needs to close the gap with AI leaders. Google, Microsoft, and other tech giants have made significant progress in AI, and it would be unfortunate for Apple to fall behind in this race.
In the future, we’ll all see how Apple develops its AI features. What do you think about this strategy? Does it make sense for Apple to offer its AI features as a paid subscription model? Don’t forget to share your thoughts in the comments section below.
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